Case studies

Learn how Influ2 Customers are Using Person-Based Advertising

From elevating Account-Based Marketing programs, extending marketing through the funnel, or aligning sales and marketing, find out how Influ2 customers are using Person-Based Advertising to take their digital advertising out of the dark funnel and make their advertising budgets work harder.

How taking a Person-Based Advertising approach helped DISCO ‘re-connect’ with its audience and drive new opportunities

The pandemic thrust DISCO into a ‘new reality’. Unable to rely on SDR outreach and events for a majority of their outreach, DISCO used Person-Based Advertising to close this gap and reconnect to its audience.

How Capgemini uses Person-Based Advertising for actionable sales outreach insights

Learn how Capgemini elevates its Account-Based Marketing with a Person-Based Advertising approach that leverages engagement from decision-makers, delivers contextually-relevant content and provides sales with tangible insights.

How Person-Based Advertising helped unite Mobideo’s marketing and sales teams

Influ2 was a game changer for Mobideo, helping drive effective B2B marketing advertising campaigns, engagement with key decision-makers and providing actionable insights to sales.

How taking a person-based approach helped NVIDIA align its sales and marketing

Learn how Person-Based Advertising helped Ari Capogeannis and his team align with sales to deliver a coordinated, timely and relevant experience to decision makers at their target accounts.

Amplitude hones in on the right leads for sales and drives 5.6X ROI on ad spend

Learn how taking a Person-Based Advertising approach, allowed Amplitude to focus 100% of its advertising on key decision-makers and use the engagement insights to drive personalized and attributable marketing and sales activity to realize a 5.6x ROI on ad spend.

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