Introduction of the podcast guest, Dmitri Lisitski
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What trends are currently shaping the future landscape of ABM?
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How does Influ2 fit into the overall martech stack when it comes to supporting account-based marketing?
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On the mistakes that marketers tend to make when choosing ABM tools and designing ABM motions
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All-in-one platforms vs single solution tools (and the role of Influ2 in this)
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Dmitri’s thoughts on the future of all-in-one platforms
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Wrapping up
Transcript
Welcome to the MarTech podcast, a member of the ‘I hear everything’ podcast network. In this podcast, you'll hear the stories of world-class marketers that use technology to drive business results and achieve career success. Here's the host of the MarTech podcast, Benjamin Shapiro.
Welcome to the MarTech podcast. I'm Benjamin Shapiro, the executive producer of the MarTech podcast. And today we've got a special episode for you, which is going to be guest-hosted by Doug Bell who's the CMO of Chief Outsiders. Doug is a veteran CMO with a background in helping growth stage B2B SaaS companies reach their true potential, and I'm thrilled to invite him and some of his friends to take the microphone and share their knowledge with you, our loyal MarTech podcast listeners. Okay, here's a special episode of the MarTech podcast guest-hosted by Doug Bell, the CMO of Chief Outsiders.
